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“Baro” which means saltwater lagoon expresses the origin and backbone of the collection. Barena Venezia was founded in 1961 by Massimo Pigozzo Venezia, Giovanni and Francesca Zara. The heritage and traditions of the early Italian textile industry is reflected in the fashion of Barena Venezia. An extensive and unique collection of traditional garments from museums, antique markets and a space-filling photo collection is the main inspriration for Barena Venzia. Tradition for modern times – hardly another label showing this more authentic than Barena VENEZIA.

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